Willows website*
Former website, the basis of communications review: unclear offer, spoke about themselves rather than to the service-users
Design submitted to developer – some changes during the build. Directly addresses the viewer, empathetic tone, clearly outlines the services:
Willows Counselling Service logo*
Left: previous motif;
Right: Redesigned to look confident, solid and definite (part of project to audit comms and re-brand)