Kate Parsons

Writing for design communications: creating content

I write and edit content, shaping stories into clear and accessible communication – interpretation text, campaign messaging or content editing. I work closely with organisations to make their messages easy to understand.

reports / placemaking

Bow Arts Trust: Creative Placemaking impact report

A double-page spread from the Bow Arts Trust creative making report. it shows images of artists in studios and exhibition visitors. Kate Parsons organised and edited a long text into a narrative and worked with Dr Michael Owens

Report, working as a business proposal, on Bow Arts' partnership with Notting Hill Genesis housing association to culturally regenerate Royal Albert Wharf at Royal Docks. I re-structured an over-worked Word document (version 14!) to emphasise the partnership's successes to attract future investment projects. Read the whole report.


“Kate combines excellent design skills with great copy-writing ability. She is a clear strategic thinker, able to negotiate complex projects and produce outstanding results on time and on budget.” Head of Campaign Communications, University of Oxford Development Office

report writing

University of Oxford: Wallenberg Venture in European Law donor report

From information supplied by academics and University Development Office staff, I produced numerous project reports and philanthropic proposals during a one-year part-time contract. This one details the venture's project development and achievements to encourage on-going relationships and further funding support. The content emphasises the partnership and importance of both partners.

see University of Oxford charity communications


Business proposal / placemaking

inSwindon business plan

inSwindon's business plan set out its aims and objectives. This document was published ahead of the organisation's re-election by its business members. I worked closely, and iteratively, with the CEO to write and shape the content.


Also see: 
inSwindon rebranding project 
inSwindon website review in Communications audits, strategies and (re)branding
Legacy of a Rag and Bone Man community history book