Heritage interpretation and placemaking design helps people connect with stories, spaces and communities. My work includes interpretation panels, trails, wayfinding, maps and creative community engagement, supporting museums, councils and local groups.
Current study: Post-graduate Certificate in Cultural Heritage Research at Royal Agricultural University's Cultural Heritage Institute
heritage interpretation / graphic design
Swindon Health Hydro re-opens
10 January 2026
The Grade II* listed Health Hydro reopens on 19th January 2026 after its first phase of restoration. Working with the Friends of the Health Hydro, Swindon Borough Council and consultants, Fourth Street, I wrote and designed this eight-page fold out leaflet.
Built in 1892, the story of the Baths starts around 50 years earlier with GWR workers' decision to form a Medical Fund and provide healthcare – hence the leaflet's fold out design giving space to a timeline, leading to information and images from each phase of the building's life. The leaflet is available at the Health Hydro in Milton Road, Swindon.
Project funded by the National Lottery Heritage Fund. The design follows The Works branding with additional colours requested by the Friends to echo the renovated interior decor. I was briefed with the conservation architect's documents, a link to online information and a selection of photographs, doing further image and historical research to build the narrative.
heritage interpretation / placemaking
Featured project:The Works Heritage Trail
I created the 2-mile heritage trail of 30+ interpretation panels at key locations around Swindon's Railway Village and former GWR Works for Historic England / Swindon Borough Council. Work included historical and image research, community engagement, graphic design, map-making, content writing and print management. My work included the design of street banners; stylised route maps; cast bronze way-finding pavement plaques; the printed map and guide; and collating and curating online guide content.
The Town Gardens map I created as a personal project was the basis of this interpretation panel, overlaid with historic information and map pins pointing to the side panel of further information.
placemaking / brand design
Featured project:inSwindon Business Improvement District Co. Ltd.
inSwindon BID Co. Ltd managed and promoted Swindon Town Centre through public activities, safety initiatives and street improvements to enhance footfall. I worked with the CEO to reposition the town centre creating new branding, its website, business documentation...
Maps and infographics
Simplifying complex information
heritage interpretation / exhibition
Museum commission:Entertaining Swindon
Commission to produce an Art's Council England funded exhibition on the history of local performing arts at Swindon Musuem & Art Gallery. Working alone, with support from the team, I used archival research and community engagement to create the narrative and design the exhibition.
Heritage Lottery funded community history project to research the area around Eastcott Community Centre. Author / designer of this 40-page concise, illustrated history book. Involved research, community engagements and interviews. Print management
Also see: Swindon Trilogy in creative miscellany and insights
heritage audience segmentation analysis
Understanding a heritage site audience
Written as part of post-graduate Cultural Heritage Research course at the Cultural Heritage Institute, Royal Agricultural University. Research and thoughts on increasing low visitors at STEAM: Museum of the GWR.
heritage interpretation
Portsmouth Historic Dockyard: National Museum of the Royal Navy. 36 Hours: Jutland 1916
Creation of interface and icon design in consultation with NMRN and GIS web developers, Nautoguide, for centenary commemoration project (online crowd-sourced heritage database).
